Music

6 Common Branding Mistakes You Need to Avoid

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Branding

Good branding is vital for businesses because it helps create recognition and credibility. When customers see a consistent brand, they are more likely to remember it and trust it. Branding can also help businesses attract new customers and stand out from their competitors. Unfortunately, not many businesses prioritize branding, and some tend to make several branding mistakes. Building and maintaining a brand identity is essential for any business if they …

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3 Benefits of Digital Marketing That Artists Need to Know

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Digital Marketing

The internet has completely transformed just about every aspect of modern life. This has led to a slew of different changes in the lives of artists. Indeed, artists nowadays have unlimited access to their audience as they are now able to get their music to listeners no matter where they are in the world. Considering how important the internet has become to artists and musicians, it’s vital to maximize it …

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Why Artists Have More Power Than Ever Before

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As an Artist, you may have concerns over your overall journey, whether it is how to find representation, where your art should be placed, what your target audience is, or even trying out new strategies on how to enhance your career in order to achieve your goals.  Currently, the music industry is undergoing a transitional period that is allowing artists to exercise additional creative freedom. Currently, there is a lot …

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How Musicians Are Making It With Youtube Promotion

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YouTube has been a massive online platform for people to create channels on the site and build brand awareness. In most cases, these are channels that people use to upload content about their life and there is a broad range of what type of things you can watch on the channel. You can browse different video types such as vlogs, music-related, or even gaming! Fast-forward to this year of 2022, …

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Soundcloud Promotion Strategies For Upcoming Artists

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Many aspiring artists feel like promoting on SoundCloud holds no potential benefit to the growth of their musical careers because they believe the platform has become obsolete and outdated. However, this is simply not true – until an artist can fulfill their own ambitions of reaching heights that surpass their predecessors, they will continue to rely on traditional methods of promotion, such as through SoundCloud. While YouTube, Spotify, and Apple …

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The Power Of Radio Promotion

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Artists come up with a variation of ideas when it comes to their music and how they wish to promote it. Some methods aren’t as effective and reliable to reach a new audience however, not all on the skillsets of which and/or social media stalls for example can be loyal like with other methods for them as an artist to try to get their music heard on the radio by …

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Challenges And Benefits for The Music Industry

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Musician - Soundtrap

Becoming a Musician coming into the New Year has had more trials and errors than ever before. The pandemic has affected numerous Musicians during this time and many have acclimated to the “new norm” of how the Music Business works by means of tours, concerts, and sold-out shows. There has still been a benefit with continuing a Musical career but also challenges with the new adjustment to doing things since …

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5 Proven Ways To Make Money With Music

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Album cover - Image

Making your music profitable in the coming year can have a transformative impact on your career. There are many ways to make money from your music, including streams you receive from other artists, the revenue you generate through strategic planning as well as creative strategies that allow you to monetize off of related parts of your brand. Although the music industry has been similar to the intersection of public relations …

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What Selling NFT’s Mean For The Music Industry

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Electronic dance music - Dance music

NFTs have been steadily growing within the music industry. Artists can bring their music projects onto the blockchain giving them more exposure and also opening up their previous works to a new audience thanks to their new digital state. Selling your old albums as NFTs is a great way to share your work with those who never had access to it before, or simply create new albums that are exclusive …

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Ways To Start Getting Your Work Monetized As A Musician

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Jazz - Chord

Being an upcoming artist has many benefits. You are your own brand, Able to connect with a fan base, build your own supporters as well as network with others in your career field. When creating music and working on music projects for your audience the goal is to showcase your talents and produce relatable music with what people may want to hear, but making a profit and finding ways to …

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The Best Way To Promote Your Music

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Musical ensemble - Wallpaper

For Musicians, having a good strategy for music promotion is vital for reaching a wider audience. If you already have established a fanbase for music on your social media platforms or if you are just getting started; Using your own fan base to promote upcoming projects is a good start with being the most organic and cost-efficient way to promote your music.  When connecting with your audience this way when …

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The Best Strategies For Musicians To Kick Off Their Brand

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Musicians are in the spotlight for being the most creative when it comes to connecting with their audience through their music. Finding the best ways to get their brand off of the ground for the best results can increase exposure with the fan base and grow streams over time. Here are some efficient strategies in which you can kick off your brand, and tips on services to use as a …

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How To Make Your Music Go Viral

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Neon Sign - Wallpaper

Making your Content go viral during this time of the year might be the easiest way for exposure now more than ever before. With a lot of things with the new norm transitioning into being remote and working from home, has been an opportunity for more screen time for most people and increased the importance of using digital marketing in ways that we haven’t before. Getting Creative to boost your …

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Tools To Use To Stay Organized As A Musician

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If you’re a Musician currently looking to stay organized and prioritize keeping your projects all in one place, Checking out tools that can be of low cost and accessible can increase better chances of reaching your goals as an independent artist and help you stay on track to success. Most Artists don’t have the luxury of having assistants and managers to handle all tasks, or there may not be huge …

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How To Save Money On Music Projects As An Artist

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Many artists invest a lot of money into their brand when it comes to creating a new hit single, or for working on an album. Many times this can be a burden as costs add up quickly with promotion efforts and other obligations. Now, People are taking it upon themselves to produce their own music and create at-home studios to an even larger degree since the pandemic outbreak. This has …

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Top Mistakes Upcoming Artists Make

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As an upcoming artist, figuring out the do’s and don’ts in this industry can be a lot of trial and error. Most artists need guidance for their music path and the help of management, record label guidance support from friends but not all aspiring musicians may have the opportunity to have access to the same resources as experienced artists do. Here are some tips if you’re an upcoming or aspiring …

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Ways to Promote a New Project Release as a Musician

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Completing a new project is an exciting thing as an Artist; however, can be very time-consuming as well when it comes to planning how to put it in the hands of an audience. From deciding how you want to market it, how it should come across and be published, and how you want to get your fans raving about your newest work. There should always be a good strategy for …

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How To Use Influencers To Promote Your Music

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Charli D'Amelio - TikTok

Influencers are a great way to see results within marketing your business, product, or services. It’s also one of the new powerful, more popular ways of executing a music marketing strategy. We all know that the less modern times of marketing things are still billboard ads, or newspaper/magazine articles. With digital marketing itself and with the adjustments to the world today. With staying home, working remotely, and having to come …

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How to Build Social Media Presence for Your Music Brand

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So you want to start working out your social media? Get it in shape! Well, you’ve come to the right place. We tell you all about how to build social media presence for your music branding and keep it that way!  Now building social media presence for a music brand is not very different than for other industries but you should always keep in mind what works best for your …

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The Ins and Outs of Editorial Playlisting

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One of the top five items on every artists’ bucket list is making it onto an editorial Spotify playlist. Getting onto one of these playlists is a clear indicator of your rise to the top. Like many aspects of the entertainment industry, figuring out how to be placed onto one of these highly sought after placements can appear to be a catch-22.  It almost seems as if you have to …

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