Maximizing Your Exposure With Earned Media

business

In today’s fast-paced digital world, businesses have to be creative in their approach to reaching consumers. One strategy that has proven to be effective is earned media. Earned media points out the publicity achieved through promotional measures other than paid advertising. This can include social media mentions, news coverage, and …

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Common Pitfalls in Brand Development and How to Avoid Them

brand development strategy

Building a brand is an essential part of establishing a successful business. But it’s not as simple as creating a catchy logo or slogan. Developing a strong brand takes time, effort, and strategy. Unfortunately, many businesses fall into common pitfalls that can hinder their brand development efforts. This article will …

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How Billboard Advertising Can Benefit Music and Entertainment Businesses

billboard ad

As a music or entertainment business, reaching out to a broad audience and promoting your brand is crucial. Traditional marketing methods, such as billboard advertising, can still be an effective business promotion strategy and a way to connect with potential fans. In this blog, we’ll discuss the top five benefits …

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7 Signs Your Company Is Primed for a Successful PR Campaign

brand campaign

Public relations (PR) is a vital aspect of any business. It involves managing communication between a business and its stakeholders, including customers, employees, investors, and the general public.  Moreover, PR is essential for businesses looking to build a positive image, increase brand awareness, and attract new customers. However, not all …

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How to Choose the Right Digital PR Agency

Digital PR Agency

Unlocking Business Growth: Choosing the Perfect Digital PR Agency In today’s competitive digital marketing landscape, partnering with the right digital marketing and PR agency can catalyze explosive business growth. A reputable agency’s expertise, strategies, and connections can amplify your brand’s visibility, engage your target audience, and drive meaningful results. However, …

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The Ultimate Guide to Building Your Startup’s Brand Narrative

brand building for startup

Crafting a powerful brand narrative is a crucial step for any startup to establish a strong identity in the market. Your brand narrative is your story about your company, vision, and values. The emotional connection you create with your audience makes them believe in your mission and want to support …

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Social Media Brand Management: Building an Online Presence

social media management

In today’s digital age, social media has become integral to our daily lives. From checking updates on Facebook to scrolling through Instagram feeds, people spend significant time on social media platforms. As a result, businesses have realized the potential of social media for brand management and marketing. Social media branding …

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How to Make Money with Music: Unveiling the Path to 6-Figure Success in the Music Industry

Music Industry

Introduction Welcome to the comprehensive guide on how to make money with music. Whether you’re an aspiring musician who wants to write music, a budding songwriter studio musician, or an established artist looking for ways to make more money, and enhance your financial success in the music business and earn …

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Branding Fails: Don’t Let These Mistakes Sink Your Business

brand packaging

Branding is a crucial aspect of any business. It is how your customers perceive your brand and how you differentiate yourself from your competitors. However, making branding mistakes can be fatal for your business. In this article, we will discuss seven fatal branding mistakes that businesses should avoid to prevent …

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Why a New Business Needs PR: The Power of Brand Building

public relations

As a new business, it can be challenging to attract the attention of potential clients or customers. With so many competitors in the market, it can be hard to stand out and make your mark. This is where public relations (PR) comes into play. The reasons why PR is so …

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5 Ways to Support Your Business with Your Personal Brand

brand networking event

As a business owner, you must understand that establishing a thriving company is not just about providing a great product or service. It’s also about creating a strong, recognizable brand with which people can trust and identify. But did you know your brand can also play a critical role in …

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Mastering Personal Branding: 6 Strategies for Success

Personal Branding

In today’s digital age, it is essential to develop a strong personal brand that sets you apart from the competition. Personal branding is all about creating a unique identity that reflects your values, skills, and expertise. A strong personal brand can help you build credibility, gain recognition, and establish yourself …

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8 Steps Businesses Take to Position Their Brands Successfully

branding

In today’s highly competitive marketplace, it’s not enough for a brand to simply exist. To achieve maximum success, a brand needs to be positioned strategically to stand out from the crowd and connect with its target audience. Apart from the traditional methods of brand positioning, brands can also consider unique …

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The Truth about Personal Branding: Debunking Common Myths

personal branding

Personal branding has become a buzz recently, with many individuals and organizations investing in growing their influence and reputation. However, many misconceptions about personal branding can hinder its effectiveness. This article will debunk common myths about personal branding and reveal the truth behind this crucial aspect of entertainment marketing. Myth …

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Documentary: Saga Farmann – The Viking Merchant Ship

The Saga Farmann

Introduction: A Journey into Viking Shipbuilding In the heart of Tønsberg, Norway, at Vikingodden (Lindahlplan), a unique gathering of craftsmen and volunteers from around the world unite, bonded by their shared fascination for Viking shipbuilding and history. Their most recent project is the full-scale recreation of the Klåstadskipet, a thousand-year-old …

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The Power of Personal Branding in the Music Biz: Part 2

music

In today’s digital age, personal branding is essential for anyone in the entertainment industry, and the music business is no exception. The competition is fierce, and standing out from the crowd is crucial.  In the first part of this series, we learned that a well-defined personal brand helps you connect …

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The Power of Personal Branding in the Music Biz: Part 1

music

In today’s digital age, personal branding is essential for anyone in the entertainment industry, and the music business is no exception. The competition is fierce, and standing out from the crowd is crucial to gaining recognition, building a fan base, and ultimately, achieving success. A well-defined personal brand helps you …

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Lofi Girl Unveils Game-Changing Surprise with Synthwave

Synthwave

Los Angeles, CA – April 11, 2023 — Lofi Girl’s latest launch of the new Synthwave radio station has generated excitement and anticipation among 12 million fans and music lovers worldwide. The captivating new music genre relies heavily on synthesizers with sounds from the 80s. The groundbreaking project debuted in a …

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Lofi Girl Teases Fans with Exciting Upcoming Interactive Surprise

Lofi Girl

Los Angeles, CA – April 9, 2023 — Lofi Girl, the YouTube channel that has become a global sensation with its unique blend of music and visuals, is preparing to drop a surprise that is set to take the music and streaming industry by storm. With over 12 million subscribers, Lofi …

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A Vibrant Collaboration: Introducing South African Contemporary Artist Fringe to the AMW Family!

Hello and welcome to the AMW blog! We are incredibly excited to announce our newest collaboration with a truly exceptional talent: Fringe, a visionary contemporary artist hailing from South Africa. Fringe has made a name for themselves in the international art scene with their bold, thought-provoking, and culturally rich pieces. …

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