Mobile app marketing is on a constant rise. More and more businesses are turning to this platform due to its countless benefits. With 77% of the world’s population using the internet via smart devices, businesses can reach the target audience and increase brand awareness. Although going mobile is a relatively new tactic to promote a business, it has definitely changed how businesses carry out their marketing campaigns. However, it’s another …
The evolution of digital technology impacts the ways how businesses reach their target audience. Whether you want to attract potential customers to your business or engage and retain your existing customer base, digital platforms are your go-to solution. Digital marketing benefits small businesses as well as large corporations. It’s because 82% of consumers conduct online research before making a buying decision. With the help of a digital marketing strategy for …
“Dawn Of Us” Reminds Listeners Every Day is a Precious Gift Los Angeles, CA – April 17, 2018 — With the release of his new single “Dawn Of Us” Asian superstar Jackson Wang shows his continued evolution as a solo artist. As with his past releases, Jackson captures the truth and reality of life experiences of all of mankind while offering a glimpse into his private life. “Dawn of Us” …
YouTube is one of the most popular social platforms. It gets more than 30 million visitors every day, looking for entertaining or informative content. You may not know that people can generate some income by attracting viewers to their YouTube channels. No matter how interesting the content, you can’t increase its viewership without carrying out an effective marketing campaign. The procedure of marketing YouTube video content falls under the category …
Publicity is one of the least understood avenues of marketing. It isn’t hard to see why so many people are confused by it – publicity is something you can’t really generate directly. You can’t just go out and buy advertising space for publicity, and it is hard to quantify its results as well. If you don’t really understand publicity, then here are some things to know: How its different from …
In this day and age, the significance of social media has grown immensely; to the point that Instagram has become a noun. The platform has become the gold standard for sharing images and branding yourself. While Twitter and Facebook are certainly favorites for people all around the world with billions of active users using the platform to get their messages across, Instagram has emerged as the front-runner. For someone who loves …
Music has been a savior for many people, giving them an outlet to express their feelings and relate to other human beings. There are a wide variety of types of songs, based on all sorts of topics. Some can be rather relatable, such as songs about universal emotions and life experiences like love, breaking up, and hooking up, while some songs just provide fun and happy vibes all around. Whatever …
As with all other things, the world of blogging, too, is constantly evolving into something newer yet better, every single day. While some people really enjoy getting their news or learning things by reading, there are some who would rather listen to something along the lines of a podcast. As a matter of fact, podcasts are so popular in this day and age that it is completely normal for a …
In this day and age, social media is known to be a reliable platform that helps people connect with their friends and family members, regardless of how many miles separate them. Social media has long been used for the purpose of uploading photographs, videos, quotes, texts, and whatnot to define yourself to your audience – or your ‘friends list’. But many people actively ignore that social media can be one …
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The follower count that you have on your social media accounts isn’t just an ego booster – it’s the number of people that you manage to influence with your messages and your posts. The impact of your message grows with the number of people who follow you – not to mention, the people who follow you might also spread the message via word-of-mouth. In any case, everyone who has a …
We’re proud to welcome AMW Client Faustine Hornok as a new PR client. Faustine has used her hair and makeup expertise in fashion shows and live performances. Team AWM is proud to support Faustine as she launches her upcoming beauty channel. Faustine Hornok is a hair and make-up artist who currently divides her time between Los Angeles and Paris. She got her start in high-end hair and makeup through her …
Los Angeles, CA – February 2, 2018 — “My Tata,” the breakout single from rising guitarist, songwriter and producer Mike11 showcases the special chemistry between Mike11 and his collaborator on the track, American singer Jeremih. “I’ve never ran across someone who played any guitar so skillfully. I knew then that he was special, and could match any vocal attempt that I would sing,” says Jeremih about first meeting Mike11. Jeremih goes on to …
One of the most used apps for music streaming, Spotify, currently boasts a user database of 75 million out of which 30 million are paid subscribers. Spotify is used so much all around the world that it even beats Apple Music which currently has around 11 million paid subscribers – about 29 million fewer potential listeners. Just like the leading social media apps, Spotify has options to like, share and …
Publicity is one of the hardest avenues of marketing to conquer. The issue is that with publicity it isn’t just up to you to make an impact – you have to make enough of an impact that it causes a stir in media and in the general public. You need to create a self-propagating message which isn’t exactly easy. Major retailers have been using social media to push their online …
“Amy’s Gone” hits iTunes and radio January 22nd, new music video also premieres Los Angeles, CA – January 22, 2018 — The Tennessee Werewolves have announced the release of their new single, “Amy’s Gone.” The lead song from the band’s first full studio album “American Dream” – slated to drop March 23rd – “Amy’s Gone” is a sobering reminder of how rejection and judgment often push people away. Produced by …
If you’re in New York on the corner of 43rd and Broadway, look to the giant 23 story high billboard on the Reuters Building to catch a glimpse of the hottest song of the new year, “My Tata” by Mike11. The energy of the city and the people are a perfect match for the intensity of the track. “My Tata,” features R&B singer Jeremih letting loose a sultry flow as …
Designing your brand is not an easy task. It is hard enough to create a marketing campaign; working on something as important and permanent as brand design, however, is a completely different ballgame. There are some big problems in the world of brand design today and good brands are suffering because of them. The reason brand design is so hard is that it is art, and you cannot objectively measure …
The art of rebranding is certainly one that not every entrepreneur is aware of or knows how to integrate into their business. But that doesn’t mean it cannot be learned. It’s one thing to give up on an already established brand that didn’t really make it into the corporate world, but it’s a whole other world when you rebrand correctly. A good entrepreneur should always evaluate the pros and cons …
“My Tata” features R&B recording artist Jeremih and is produced by Scott Storch Los Angeles, CA – January 9, 2018 — “My Tata,” the latest single from rising guitarist, songwriter and producer Mike11 may be the first song to be inspired by a Netflix Original Series. After watching the hit Netflix series “Narcos,” the song’s theme emerged after Jeremih found his inspiration in the nickname for Pablo Escobar’s wife Maria Victoria Henao, …