Introducing Gift Cards From AMW Group

Talk about a gift that keeps on giving! If you’d like to give a truly special gift this year, AMW has a selection of gift cards your friends and family can use towards a promotional campaign for their latest project.  AMW’s gift cards are digital, so they’re even great as …

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The Difference Between Publicists, Managers, and Agents

As the business development director here at AMW, it’s part of my job to answer questions any of our potential clients may have when they’re considering working with us. Particularly with clients who are newer to the entertainment world, I get asked a few specific questions, in particular, every single …

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AMW Welcomes New Client Ananya Birla

We’re excited to be working with Ananya Birla, a singer, songwriter, and entrepreneur from India. She’s just released an infectious reggae-pop single with Sean Kingston titled “Day Goes By.” The single marks one of the biggest Indo – U.S. collaborations. If you’re looking for an upbeat song to boost your …

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Top Revenue Makers In The Music Industry

There’s more than one way to make money in the music industry. Many musicians forget to incorporate some of these important revenue streams into their business plan for their career.  It’s no secret that musicians and other artists often start out with little to no money… or end up that …

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10 Steps for a Successful Music Promotion Campaign

Before starting a successful campaign to promote their music, every musician needs to learn what makes up a solid music promotion campaign in the first place. Here are 10 tips to help guide you into your most fruitful publicity campaign to date.  1. Get To Know Your Audience  Get to …

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AMW Launches New Personal Branding Course AMW Pro

AMW Pro Course Teaches Members How to Effectively Build & Maintain their Personal Brand Los Angeles, CA – May 23, 2019 — Building a personal brand is a daunting experience, requiring a lot of time and effort with little to no guarantee of success. For professionals, entrepreneurs, and entertainers, great ideas …

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Presentation is Key: How Professional Photos Will Enhance Your Brand

In the entertainment industry, it’s crucial to present yourself in a professional capacity. One way to do this is by having high-quality images. The Internet is full of images these days so it’s important to make sure what you present stands out but also represents your brand. See below for …

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How to Treat Your Artistic Career Like a Business

The most common mistake artists make is to not treat themselves as businesses. You should start your career as an artist just like you would start any other business, with clear goals and a business plan to take reasonable steps to move towards them. All goals are achievable with the …

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How to Prep Your Music/Band for a PR Campaign

Many musical artists run towards getting a PR campaign before they even have a solid foundation. Sure, you don’t need to have 100,000 subscribers to your YouTube channel or have huge events, but a little bit of effort to build your credibility in the music industry works as a great …

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How to Get Your Music on Spotify Playlists

One of the best ways to get your music heard these days is by playlist promotion. If you can get your song on a Spotify playlist that reaches your target audience, you will be able to expand your fan base like never before.  While having music on Spotify playlists will …

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The Benefits of Digital Marketing

It’s no secret that the digital marketplace is rapidly expanding and replacing face to face customer interactions. In fact, most people start their buyers journey online, whether it’s for products, services or simple brand interaction. People don’t have to do as much anymore to become a part of your audience. …

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7 Surefire Tips That Will Help You Secure Sponsors for Your Next Event

As a musician or band going mainstream, it is imperative that you get a hold of sponsorships from trusted and known brands that will help boost your musical career to new heights. Here are 7 surefire tips to getting sponsors for your event: 1. Make a List of All the …

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The Benefits of Hiring a Sponsorship Consultant

Brands use sponsorship to enhance their audiences emotional connection to them through their experience with an event or activity. The support from sponsors for a brand can improve their public image, attract new customers, increase profitability, and meet business goals. Sponsorship is an excellent way for a brand to create …

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Introducing New Photo Shoot Services from AMW

You only have one shot to make a first impression online. Make the strongest first impression with professional headshots and photos. AMW has partnered with Los Angeles area photo studio Sergio Garcia Studios to offer packages to fit your every need. From a basic package that will leave you with …

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AMW Welcomes New Client Kendra Black

Kendra Black is a singer, songwriter, and producer from New York City. She trained with teachers from the Music Conservatory of Cannes in France and from The Giuseppe Verdi Conservatory in Milan. Upon relocating to NY, Black perfected her vocal training in NYC with Justin Stoney, director of New York …

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Taking Advantage of Shopping Holiday Deals

Shopping can be stressful. Add in the added bonus of clearance during shopping holidays like Black Friday and Cyber Monday and the options can become overwhelming. It makes you wonder if the deals are worth all of the long lines and parking nightmares. If Black Friday isn’t your thing, sit …

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