Brewing History: How Netflix’s House of Guinness Elevates Heritage Brands

Man drinking pint in cozy pub setting.

When Netflix unveiled House of Guinness in 2025, it wasn’t simply launching another period drama. The streaming giant was turning one of the world’s most recognizable brewing brands into a sprawling family saga filled with ambition, betrayal, and generational power struggles. For heritage brands grappling with how to remain culturally …

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The Mafia Effect: How Organized Crime Inspires Fashion, Film, and Luxury Branding

Explore how the Mafia turned its criminal operations into a powerful aesthetic brand, blending bold fashion, media savvy, and psychological strategy to project authority. From silk suits to social media, uncover how organized crime influenced culture, shaped industries, and blurred lines between sophistication and brutality, leaving a lasting imprint on fashion, Hollywood, and public perception.

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Building a Great Brand Identity With Digital Marketing

Brand identity, digital marketing

In digital commerce, imagine two startups launching simultaneously within the same industry, each targeting a similar audience with comparable products. One startup differentiates itself by crafting engaging, visually stunning online experiences that consistently highlight its dedication to sustainability. The other startup opts for a more conventional approach, sporadically updating its …

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