Instagram’s algorithm is known for changing more often than we would like it to and can play a huge part in overall content creator feedback. The algorithm dictates how well your content will do in your feed, who it’ll get shown to and how well your posts do with engagement and reach on the platform. As users of the platform we never know when Instagram will end up changing the …
Instagram is one of many social media platforms where people are motivated to grow and build their audience or fan base. Whether you are looking for an opportunity to connect with others, make a full-time or part-time income, or showcase your skill in content creation or business Instagram is the place to be. Some may say that this platform is looked at as a resume in the digital world. Whilst …
Like most currencies that are popular to invest in like bitcoin; NFTs (Non-Fungible tokens) is a new form of currency and are especially unique when it comes to artistry. The most popular musicians have made a lifelong profit of simply selling digital art of themselves and have authenticated it through blockchain tech. This gives the NFT Crypto art a unique signature in which it cant be replicated and holds proof …
So you want to start working out your social media? Get it in shape! Well, you’ve come to the right place. We tell you all about how to build social media presence for your music branding and keep it that way! Now building social media presence for a music brand is not very different than for other industries but you should always keep in mind what works best for your …
TikTok calls itself the “destination for short-form mobile videos”. 500 million people use Tik Tok every month and 66% of them are under 30. Many of it’s most famous users are under 20. If that’s the demographic for your music, you need to be on TikTok. The platform is not only great for finding and engaging with your audience but monetizing your music and earning revenue when other people use …
Becoming an entrepreneur in the digital age is simpler than ever. That doesn’t mean a lot of hard work doesn’t come after starting your company still, but creating a business is a fairly quick process these days. Building a record label is no different. Record labels can no longer survive the way they did just a few decades ago, so being a newer, smaller label can work in your advantage. …
Before starting a successful campaign to promote their music, every musician needs to learn what makes up a solid music promotion campaign in the first place. Here are 10 tips to help guide you into your most fruitful publicity campaign to date. 1. Get To Know Your Audience Get to know everything you can about the fans you already have. How old are they? What gender are they? What do …
Summer is just around the corner, and it is one of the best times possible to release new music. Summer is just a great time for media overall. The best books come out in summer, the biggest movies come out in summer, and the music that comes out in summer becomes very popular. Summer is when kids are out of high school, people are planning vacations, and there is a …
Launching a brand is a great feeling. You know that you are defining everything about the brand and it feels good to have that much power over something that you are doing. Launching a brand isn’t simple. There are many different things you need to take into consideration if you want your brand to succeed. Here are some books that will go a long way in helping you. Designing Brand …
Branding is a crucial part of business these days. Back when brands only existed in advertisements it was good to have a proper brand strategy. Nowadays when brands have to interact with people on social media, it is necessary to have a proper brand strategy. There are many signs which can signal a need for serious thought about changing the direction or creating direction for your brand strategy. If you …
Too many companies end up running dry, boring social media accounts. It’s easy to see why so many people find it hard to create a good social media presence; social media is social, and to be social you need a personality. The aim of social media presence is to make people aware of you as well as make people engage with you. Without social media engagement there is no point …
Here is what you need to realize: By the time you see something being covered by big publications, it has already been covered by hundreds of blogs. People want to create enough buzz that they reach the mainstream and blogs are extremely helpful in this mission. Bloggers are important because they lay the groundwork for your success. Blogs can also be much more efficient than advertising for creating a buzz. We …
Music is one of the industries in which PR has an enormous effect on performance. We all know about great artists in the music industry who aren’t as notable as they should be. Getting the right momentum through the right PR can result in an artist gaining popularity and people talking about their work while missed opportunities can result in even a great artist remaining undiscovered by the majority. Take …
Once you design and implement a killer product, there are many hurdles you have to jump through as far as getting people to know about it. From a professional marketer’s standpoint, there is nothing like watching the wheels of Twitter, Facebook, and Instagram spin for you while you are spending hours truly building your business. Once someone comments on a photo, even likes it, or better yet retweets it and …
On the latest episode of The Ugo Lord Show, Ugo talks about the importance of having self confidence. Check out the latest episode of The Ugo Lord Show at www.youtube.com/UgoLordShow About The Ugo Lord Show The Ugo Lord Show is a program that allows viewers to learn how to consistently take the best steps forward in life to help ensure they achieve their greatest potential. Together, Ugo and his viewers take …
Learning about changes happening to your past contacts, updates in education status, and also as a safety net of sorts if things get lean are among the many reasons to have a professional social media profile. From the management standpoint, it’s a good way to look through talent while on the hunt for the perfect new employee, and see who endorses their skills. Just like any social media network, the …
Making sure that the push for funding is optimized One of the most important things to note about a Kickstarter campaign can be during the middle. At the 2 or 3 week mark, funds can come in very slowly, diminishing hopes and wearing down moods a little. If you are a band, artist or entrepreneur that desperately needs funding to complete a new project, it’s important to know that a …
The explosion of the medium Years ago, when you were a band trying to reach the right audience, videos were on VHS tapes. Now with the digital mediums and web portals like YouTube available, we scoff at how primitive those times seemed! According to the Nielsen ratings system, YouTube reaches more people aged 18-34 than any cable network. Now, that is a staggering fact. It is no wonder that content …
The new norm: not many trips to a physical store While there still is success in the realm of store sales from incredibly popular artists, a majority of sales have been through the means of the internet. In many ways it has never been harder to make a vast profit from recorded songs, due to sharing, posts on video hubs, and torrents. The bands that are out there recording high …
The things that the winners do best Some of the best accounts on the hot social media hub Instagram use a variety of different ways to truly attract followers and generate the traffic they want constantly viewing their content. Some business accounts make the mistake of just posting business related photos, and then wonder why the general public is not as interested. Just like Twitter and other social media platforms, …