With starting out your brand, it’s important to stay up on content and to produce different things to keep consistency and to gain more engagement with your supporters and future audience! Things like this can be costly and sometimes be a pain as you would have to invest in photographers and services to help make sure your brand is being represented in a great way. There are different ways that …
Instagram’s algorithm is known for changing more often than we would like it to and can play a huge part in overall content creator feedback. The algorithm dictates how well your content will do in your feed, who it’ll get shown to and how well your posts do with engagement and reach on the platform. As users of the platform we never know when Instagram will end up changing the …
Many artists invest a lot of money into their brand when it comes to creating a new hit single, or for working on an album. Many times this can be a burden as costs add up quickly with promotion efforts and other obligations. Now, People are taking it upon themselves to produce their own music and create at-home studios to an even larger degree since the pandemic outbreak. This has …
Stepping up your Instagram game in the new year can increase chances of getting more recognized on the platform, expanding your influence, and pushing your brand which are all great ways to gain more opportunity! Switching up things like the way you go about creating content, staying consistent, and deciding how you want to interact with your audience can play a big factor in your growth. In 2021 It will …
The recent pandemic has affected everyone in a different way. If you’re a musician, artist, producer, etc. COVID-19 has made it harder to create and perform your music. People all over the world are trying to figure out how to navigate this time. They’re discovering and implementing a new “normal” by putting systems in place that allow them to do the same things they did before while keeping everyone safe. …
There are a few things better in this world than a fresh idea. A lot of people focus on tried and tested methods because they don’t want to take risks. What these people do not realize is that we owe everything that is tried and tested to risks. The tried and tested of today is what some pioneer thought of and tried to do. We love fresh ideas because there’s …
Too many companies end up running dry, boring social media accounts. It’s easy to see why so many people find it hard to create a good social media presence; social media is social, and to be social you need a personality. The aim of social media presence is to make people aware of you as well as make people engage with you. Without social media engagement there is no point …
When you are deep in the trenches of bringing a new brand the clout you need to succeed, a great event is one of those instances where your brand is seen as an entity that will extend way beyond the few hours that took place during the event. The task at hand is getting your content or product to “live for said amount of time outside the event”, and to …
Threading the fine line between being inactive and spamming If you’ve ever run a social media page you know this problem. You don’t want to post too much about your product because you don’t want to spam people’s Facebook and Twitter feeds. If you are selling window cleaners and keep posting about them all the time people will start unsubscribing to your updates. The reason for this is simple, even …
The explosion of the medium Years ago, when you were a band trying to reach the right audience, videos were on VHS tapes. Now with the digital mediums and web portals like YouTube available, we scoff at how primitive those times seemed! According to the Nielsen ratings system, YouTube reaches more people aged 18-34 than any cable network. Now, that is a staggering fact. It is no wonder that content …