Marketing for Holidays: Strategies to Boost Sales
Crafting an effective marketing holiday campaign begins with a clear strategy. Defining campaign goals that are specific, measurable, attainable, relevant, and time-bound can provide a solid foundation. For instance, a goal like “Generate 500 new leads for holiday gift bundles by December 15” sets a clear target for which to strive. Identifying the target audience is equally crucial. Understanding customer demographics, preferences, and behaviors during the holiday season can help …