The Benefits of Digital Marketing

It’s no secret that the digital marketplace is rapidly expanding and replacing face to face customer interactions. In fact, most people start their buyers journey online, whether it’s for products, services or simple brand interaction. People don’t have to do as much anymore to become a part of your audience. They can learn everything they need to know about your brand and any products you may have in one place …

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New Year, New Career: 5 Ways to Get Serious About Your Music Career in 2019

If you have finally decided that music is the one career that you have always wanted to pursue in life, then maybe it is time to give your dreams some serious thought. If you are really interested in a change in career, then it is high time that you jump on the bandwagon at the best possible time. And that is ‘right now.’ Or you can make it your new …

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Social Media Marketing: How to Pick the Best Targets for Your Brand

Every day you wake up to find a new brand being introduced into the world. Introducing a new product into the market is hard work but living up to the promise made by the products is harder. Although there are many challenges that one has to face in e-commerce, one of the biggest challenges is marketing your brand in the proper place. The best way to do that is by …

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5 Surefire Mixer Networking Tips

When you are making a big push to get yourself recognized and make sure that everyone in your city knows your business ideas, mixers and networking meetings are essential. Many of the people at these events already feel a bit intimidated, and the mood can feel rushed and stressful. Statistics tell marketers that 90 percent of people really do feel put on the spot and shy at these types of …

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How Social Activism Can Impact Your Brand

Back in the day, it was common for businesses to focus on promoting their products by highlighting their characteristics. However, in the modern era of activism, it’s extremely important to pay more attention to the problems faced by communities they serve. This creates a positive image of your brand and gives your target audience a reason to prefer your products and services over those of your competitors. Benefits of Social …

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7 Creative Event Themes You Can Duplicate

Businesses arrange corporate events to celebrate the success of their employees as well as to interact with their customer base. It takes a lot of time to plan for the event. However, the success of the event often rides on one decision, a theme for the event. While captivating visuals, such as the ones seen in billboard ads, play a critical role in engaging an audience, a compelling theme is equally …

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How to Provide Great Customer Experience

Businesses need to attract and retain customers so as to survive and grow. But you can’t expect to retain your customers for long if you don’t provide them with an exceptional customer experience. If the competition in the market is strong, your existing customers won’t hesitate to get in touch with your competitors if you can’t meet their needs. Many businesses sell top-quality products and services, but they neglect customer …

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4 Tips to Create Effective Hashtags for Increasing Customer Engagement

Twitter is one of the most effective platforms for carrying out marketing campaigns. With more than 330 million monthly active users, you can promote your business to the target audience. Many music artists also use this platform to get their music heard. They can increase their fan base and engage with them to build strong relationships. Twitter hashtags assist in organizing information. You can target your ideal audience with a clever …

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How Instagram Can Help You Promote Your Music

In today’s competitive music industry, music artists need to be creative to grab the attention of their target fan base. Many music artists publish ads online to promote their music, but you may not be aware that Instagram is an effective platform to promote your music. Around 800 million users access Instagram on a monthly basis. Moreover, 4.2 billion posts are liked by Insta users every day. Impressive, right? You can make …

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How to Get More Listeners on SoundCloud

So, you want to boost your music career and increase your fan base? You should consider using SoundCloud to attract the right audience. It’s one of the best promotional platforms for aspiring music artists. It has around 40 million registered users and listeners in 190 countries enjoy tracks on a monthly basis. However, it’s quite a task to get noticed among a myriad of other artists. We’ve compiled a few useful …

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How to Adapt Your Social Media Posts to Fit the Audience on Each Platform

When running a business, it’s extremely important to promote your products and services to the right audience. Social media helps business people get in touch with their target audience and increase brand awareness. However, many people make the mistake of sharing the same posts across different channels. Not only does this practice take away the interest of your existing and potential customers but also negatively influences your goodwill. If you don’t …

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4 Brilliant Tips for Great Cover Art

It’s rightly said that the first impression is the last impression. People will decide whether or not they should listen to your music on the basis of your music’s cover art. No matter how talented you are and how much time you spent in creating a piece of music, you may not be able to attract potential fan base if the cover is dull and boring. No doubt, you need …

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AMW Welcomes New PR Client ConnectSocial®

 ConnectSocial® is a revolutionary social networking platform founded in 2018 in Palo Alto, CA. ConnectSocial® Inc identified the need for an alternative to Facebook and other major social networking apps, and ConnectSocial® was born. The paid app offers users multiple benefits included greater security, an ad-free experience, and a self-moderating community along with other standard features such as the ability to post and share photos, videos, form groups and …

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3 Tactics to Make and Keep Customers for Life

In today’s competitive market, businesses that have a large customer base are considered successful. So, if you want to stay at the top and beat the competition, it’s a must for you to attract new customers. However, in an attempt to increase your customer base, don’t let go of your existing customers. Businesses that try to attract new customers and then turn them into long-term, loyal customers can thrive in …

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How to Work with a PR Firm

It takes an immense amount of effort and time to build your brand. But if you can’t attract and retain customers, you won’t be able to survive in the market for long. It’s a big challenge to attract and retain fans and customers. So, why not outsource this task to an experienced PR firm? PR firms are quite similar to ad agencies. They help you reach your target audience and …

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What Can a PR Agency Do for You?

Whether you intend to launch a new business or want to make your brand a household name, a PR agency can help you meet your goals. It’s not easy to handle all business operations on your own. A PR firm can effectively handle public relations for you. Many businesses still consider it a waste of money to hire a professional PR agency, but the benefits of acquiring their services make …

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How Facebook Ads Can Help Promote Your Single

Facebook can help you promote your hot new single like nothing else. In the recent years, artists have more opportunities to share their music with a wide fan base. If you don’t have a Facebook page yet, it’s time to create a page that represents your brand. Facebook advertisement is another effective way of promoting your music. Not only can you purchase these ads at a low cost, you can …

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How to Effectively Promote Your New Single

Unless you’ve got a major label behind you, it’s quite a task to promote your music. The internet offers an easy way for musicians to get in touch with their fans and promote their albums or singles. But with the competition in the music industry, you have to plan your marketing strategy carefully so as to reach your ideal fans. If you want to promote your music more effectively and …

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How to Make Your App Stand Out in the App Store

Mobile app marketing is on a constant rise. More and more businesses are turning to this platform due to its countless benefits. With 77% of the world’s population using the internet via smart devices, businesses can reach the target audience and increase brand awareness. Although going mobile is a relatively new tactic to promote a business, it has definitely changed how businesses carry out their marketing campaigns. However, it’s another …

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How Your Company Can Benefit from Digital Marketing

The evolution of digital technology impacts the ways how businesses reach their target audience. Whether you want to attract potential customers to your business or engage and retain your existing customer base, digital platforms are your go-to solution. Digital marketing benefits small businesses as well as large corporations. It’s because 82% of consumers conduct online research before making a buying decision. With the help of a digital marketing strategy for …

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