How Branding Can Help You Avoid Being a One Hit Wonder

We all know those bands that create that one great song and then we never hear from them again. All of the success and fame for a quick 15 minutes and the spotlight dims faster than it appeared. These artists are genuinely talented but one thing usually gets in the …

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Mastering The Art Of Organic Growth

Organic growth is an excellent strategy that allows brands to grow their business using their existing resources. Basically, using what you already have available to you and perfecting it before focusing on expansion anywhere else. Being responsible for your brands growth can be a daunting task, yet and incredibly important …

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5 Surefire PR Trends to put your Brand on the Media radar

Generating PR can be tough. The problem is that you have set out to do something which is, by design, out of your control. It is easy to show a lot of people your advertisements but it is much harder to get them to actually engage with you and think …

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