It’s no secret that the digital marketplace is rapidly expanding and replacing face to face customer interactions. In fact, most people start their buyers journey online, whether it’s for products, services or simple brand interaction. People don’t have to do as much anymore to become a part of your audience. …
Twitter is one of the most effective platforms for carrying out marketing campaigns. With more than 330 million monthly active users, you can promote your business to the target audience. Many music artists also use this platform to get their music heard. They can increase their fan base and engage with …
When running a business, it’s extremely important to promote your products and services to the right audience. Social media helps business people get in touch with their target audience and increase brand awareness. However, many people make the mistake of sharing the same posts across different channels. Not only does this …
YouTube is one of the most popular social platforms. It gets more than 30 million visitors every day, looking for entertaining or informative content. You may not know that people can generate some income by attracting viewers to their YouTube channels. No matter how interesting the content, you can’t increase …
In this day and age, the significance of social media has grown immensely; to the point that Instagram has become a noun. The platform has become the gold standard for sharing images and branding yourself. While Twitter and Facebook are certainly favorites for people all around the world with billions of …
In this day and age, social media is known to be a reliable platform that helps people connect with their friends and family members, regardless of how many miles separate them. Social media has long been used for the purpose of uploading photographs, videos, quotes, texts, and whatnot to define …
The follower count that you have on your social media accounts isn’t just an ego booster – it’s the number of people that you manage to influence with your messages and your posts. The impact of your message grows with the number of people who follow you – not to …
One of the most used apps for music streaming, Spotify, currently boasts a user database of 75 million out of which 30 million are paid subscribers. Spotify is used so much all around the world that it even beats Apple Music which currently has around 11 million paid subscribers – …
Social media is too important now for any promoter or advertiser to ignore. Social media is bigger than television, radio, and newspapers combined. Nothing gets you traction as quickly and as cheaply as social media does. Here’s a cheat sheet to ensure that your social media promotion goes well. Facebook …
In this era, the number of likes and followers that one has on their social media platforms, such as Facebook, Instagram or Snapchat is what determines their value in this society. However, for a person to maintain the number of followers that they currently have, or even for those who …
Web series are becoming more and more popular but their viewership is still not at the same level as TV series. Don’t blame the medium, blame the game. The difference lies in the marketing techniques. Web series are more similar to indie films; they’re usually made on a limited budget …
With mobile apps, people tend to live, breathe, and eat on social media. Marketers would have an easier time if they just understood this fact, so if you’re looking to cook up a good social media post, it would work in your favor to realize the similarities between cooking and …
You may have heard the saying “your first impression is your last impression”, but it takes on a whole new meaning when it comes to the internet. On the internet, if you make a bad first impression, it will probably be the last impression, because people will mostly likely click away from …
Generating PR can be tough. The problem is that you have set out to do something which is, by design, out of your control. It is easy to show a lot of people your advertisements but it is much harder to get them to actually engage with you and think …
Threading the fine line between being inactive and spamming If you’ve ever run a social media page you know this problem. You don’t want to post too much about your product because you don’t want to spam people’s Facebook and Twitter feeds. If you are selling window cleaners and keep …
We are living in the age of social media. We have never really had the technology to allow this much social interaction on a network before and the new technology has been fully embraced by society. In such an age it is necessary to ensure that whatever you do has …
Once you design and implement a killer product, there are many hurdles you have to jump through as far as getting people to know about it. From a professional marketer’s standpoint, there is nothing like watching the wheels of Twitter, Facebook, and Instagram spin for you while you are spending …
The amazingly high level of importance for this task Before the days of social media or the internet, the word of mouth that bands and artists relied on was heavy. You would have to try so hard to get distribution, spend on recording, find a label, and then pray that …
Regular interaction with customers has always been a cornerstone of good business. However, the ways in which people accomplish that goal has changed throughout the course of history. Nowadays, Twitter has almost universally become the method of choice for interacting with customers for a great deal of businesses. How has …