Investor Relations Budget Calculator
Plan your investor relations program costs including annual reports, roadshows, earnings calls, and IR technology.
Cómo Usar Esta Calculadora
Select your company stage (pre-IPO, small cap, mid cap, large cap).
Enter costs for annual reports, quarterly earnings, and compliance.
Add roadshow, investor day, and shareholder meeting budgets.
Review total IR budget, per-analyst cost, and industry benchmarks.
Preguntas Frecuentes
How much do companies spend on investor relations?
IR budgets range from $150,000-500,000 for small caps, $500,000-1.5 million for mid caps, and $1-5 million+ for large caps. This typically represents 0.01-0.05% of market cap. Pre-IPO companies spend $200,000-500,000 on IR preparation.
What are the main costs of an IR program?
Key costs include: IR staff (40-50%), annual report production (5-10%), quarterly earnings materials (3-5%), investor days and roadshows (10-15%), IR technology platform (5-8%), PR and media relations (5-10%), and compliance/legal (5-10%).
How much does an annual report cost to produce?
Annual reports cost $50,000-200,000 for small-mid caps and $200,000-500,000+ for large caps. Costs include: design and layout ($20,000-80,000), writing and editing ($15,000-40,000), printing ($10,000-50,000), and photography ($5,000-20,000).
What IR technology do public companies need?
Essential IR tools include: IR website platform ($10,000-50,000/year), earnings call webcasting ($5,000-15,000/event), investor CRM ($15,000-40,000/year), surveillance/targeting ($20,000-50,000/year), and perception studies ($15,000-40,000/year).
How much does an investor roadshow cost?
A typical roadshow costs $20,000-75,000 per trip including: executive travel and accommodation ($5,000-15,000), logistics and scheduling ($3,000-10,000), presentation materials ($5,000-15,000), and venue/hospitality for group events ($5,000-20,000).
Por Qué Usar Esta Calculadora
- Budget all IR program components
- Calculate IR costs as percentage of market cap
- Benchmark against companies of similar size
- Plan roadshow and investor day expenses
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"La calculadora de valor de PR nos ayudó a cuantificar los medios ganados para stakeholders que solo entienden el equivalente publicitario."
Director de Comunicaciones, Salud