Event Ticket Pricing Calculator
Determine optimal ticket pricing to hit revenue goals while maximizing attendance.
1Event Settings
2Ticket Tiers
3Platform Fees
Eventbrite, Ticketmaster, etc.
Credit card processing
On Track to Meet Revenue Target!
Your pricing strategy projects $63,889, which is $13,889 above your target.
Revenue Breakdown
Cómo Usar Esta Calculadora
Enter your total event costs and target profit
Set your expected attendance and capacity
Configure pricing tiers (early bird, regular, VIP)
Review pricing recommendations and revenue projections
Preguntas Frecuentes
How do I determine the right ticket price?
Start with your costs plus target profit, divide by expected attendees, then adjust based on market rates and perceived value. The calculator helps you model different scenarios.
How much discount for early bird pricing?
Early bird tickets typically offer 15-25% off regular price. This rewards committed attendees and helps you project attendance earlier.
What percentage of tickets should be VIP?
VIP tickets typically represent 10-20% of total capacity. Price them 50-100% higher than regular tickets and include meaningful added value.
Should I factor in refunds?
Yes, plan for 5-10% refund/no-show rate. Consider non-refundable policies or refund cutoff dates to minimize revenue impact.
How do processing fees affect pricing?
Ticketing platforms charge 3-8% plus per-ticket fees. Decide whether to absorb these or pass to attendees. The calculator includes fee calculations.
Por Qué Usar Esta Calculadora
- Model different pricing scenarios and their impact
- Calculate break-even ticket price and attendance
- Plan tiered pricing strategies effectively
- Factor in early bird and VIP pricing
- Optimize revenue vs attendance tradeoffs
¿Necesitas Ayuda de Expertos?
Nuestro equipo puede ayudarte a construir una estrategia personalizada de events.
Cotización GratisInsertar Esta Calculadora
Agrega esta calculadora a tu sitio web gratis.
"Planificar el presupuesto de nuestra conferencia anual solía tomar días. Esta herramienta nos dio un marco sólido en menos de una hora."
Director de Eventos, Asociación Comercial