E-commerce Conversion Calculator
Calculate the revenue impact of improving your e-commerce conversion rate across the entire purchase funnel.
Cómo Usar Esta Calculadora
Enter your current monthly visitors, conversion rate, and average order value.
Set your target conversion rate and estimated CRO investment costs.
View projected revenue lift and ROI from each percentage point improvement.
Compare your metrics against industry benchmarks for your e-commerce category.
Preguntas Frecuentes
What is a good e-commerce conversion rate?
The average e-commerce conversion rate is 2-3%. Top-performing stores achieve 5-10%. Rates vary significantly by industry: fashion averages 1.5-2.5%, electronics 1-2%, and food/grocery 3-5%.
How much revenue does a 1% conversion rate increase generate?
The revenue impact depends on your traffic and average order value. For a store with 100,000 monthly visitors and $50 AOV, a 1% conversion increase means an additional $50,000 in monthly revenue.
What are the biggest factors affecting e-commerce conversion?
Page load speed, mobile optimization, checkout friction, trust signals, product imagery, and pricing transparency have the largest impact. Reducing cart abandonment alone can increase revenue 15-30%.
How long does it take to see results from CRO efforts?
Most A/B tests need 2-4 weeks to reach statistical significance. A comprehensive CRO program typically shows measurable results within 2-3 months, with compounding improvements over 6-12 months.
What is the ROI of conversion rate optimization?
CRO typically delivers 200-500% ROI. Unlike paid advertising where costs increase with scale, conversion improvements apply to all existing and future traffic, making CRO one of the highest-leverage marketing investments.
Por Qué Usar Esta Calculadora
- Quantify revenue from conversion rate improvements
- Identify highest-impact funnel stages to optimize
- Calculate ROI of CRO investments
- Set realistic conversion rate targets by industry
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Líder de Crecimiento, Startup Fintech