Press Release Impact Calculator
Measure press release impact with reach, AEV, and engagement scoring.
Calculator
Media Placements
$
Estimated advertising cost to reach same audience
Social & Traffic Impact
Overall Impact Score
27.3
Moderate Impact
Total Reach
250,000
Ad Equivalent Value
$40,000
Detailed Impact Metrics
Reach Score:25.0%
Ad Value Score:40.0%
Engagement Score:25.0%
Traffic Score:10.0%
Additional Insights
Social Amplification Reach:25,000
Combined Total Reach:275,000
Estimated Leads Generated:10
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Cómo Usar Esta Calculadora
1
Enter number of publications, average reach per publication, and ad value per placement.
2
Add social shares and website traffic generated from the press release.
3
View overall impact score (Exceptional, Strong, Moderate, Developing), total AEV, reach metrics, and estimated leads.
Por Qué Usar Esta Calculadora
- Calculate advertising equivalent value
- Measure total reach and amplification
- Score overall impact (0-100)
- Estimate lead generation potential
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"Por fin, una forma de estimar los costos de comunicación interna que la dirección toma en serio. Los datos hablan por sí mismos."
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