Anomaly

Consulting-meets-creativity firm

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About Anomaly

Independent global advertising company that combines consulting, brand building, and venture investment. Works with Budweiser, Diageo, and Converse, and has launched its own brands.

Best for

Progressive businesses seeking comprehensive creative solutions beyond traditional advertising

Frequently Asked Questions

What makes Anomaly different from traditional advertising agencies?

Anomaly operates on a progressive business model without timesheets and breaks down traditional agency silos through a single bottom line approach. The company was founded specifically as a deviation from industry norms in response to widespread recognition that traditional advertising models are becoming less effective. They focus on creating comprehensive business solutions rather than just making ads.

What types of services does Anomaly provide beyond traditional advertising?

Anomaly embraces the broadest definition of creativity and offers services including creating brands from scratch, innovating entirely new products, launching platforms to address inequity, and creating new intellectual property for themselves. They focus on unleashing ideas that are noticed, talked about, and acted upon, going well beyond traditional advertising campaigns.

What type of talent and culture does Anomaly cultivate?

Anomaly attracts progressive, diverse thinkers who are looking for something different from the industry status quo - specifically the restless, curious, and audacious professionals. The company seeks talent who want to solve business problems rather than just make ads and who truly embrace the broadest definition of creativity.

When was Anomaly founded and what was the reasoning behind its creation?

Anomaly was founded in 2004 as a direct response to widespread industry recognition that traditional advertising models were broken and becoming less effective. From inception, the founders realized they needed to create something that was literally an anomaly - a deviation from the norm - in order to succeed in the evolving marketplace.