Planning & Strategy Calculators

Calculate the sample size needed for statistically significant A/B tests. Determine how long to run experiments for reliable results.

Estimate the budget needed to achieve brand awareness goals based on target reach and frequency.

Plan multi-day conference budgets including venue, speakers, catering, AV, and attendee experience.

Estimate licensing fees for music, film, and other content based on usage, territory, and duration.

Measure the ROI of your content marketing efforts. Calculate the value of blog posts, videos, and other content assets over their lifetime.

Plan and estimate crisis communications costs. Build a comprehensive budget for crisis preparation, response, and reputation recovery.

Estimate crisis communications response costs based on severity, duration, and required resources.

Calculate your customer acquisition cost across channels. Compare CAC to lifetime value and optimize your marketing spend for sustainable growth.

Calculate customer lifetime value to inform acquisition spend, retention investment, and pricing decisions.

Calculate your email marketing return on investment. Estimate revenue from campaigns based on list size, open rates, and conversion metrics.

Plan your event budget with our interactive calculator. Allocate funds across venue, catering, entertainment, and more.

Measure your event's return on investment by tracking costs, revenue, and lead generation value.

Create film production budgets with above-the-line, below-the-line, and post-production cost breakdowns.

Plan your event catering with estimates for food, beverages, staffing, and total cost per guest.

Budget for hybrid events combining in-person and virtual attendees with streaming and production costs.

Calculate fair influencer rates based on follower count, engagement rate, platform, and deliverables. Get industry-standard pricing for sponsored content.

Quantify the cost of poor internal communication and calculate ROI on improving employee communications and collaboration tools.

Track lead generation funnel performance from lead to MQL to SQL to closed deal with full ROI analysis.

Plan how to divide your marketing budget across channels like SEO, PPC, social media, content, and email. Customize percentages, add channels, and download or email your allocation report.

Calculate the value of earned media placements using AVE, impression-based, and outcome-based models.

Estimate media training costs for executives and spokespeople. Build a budget for interview preparation, mock sessions, and ongoing coaching.

Calculate merchandise profits from events including production costs, venue splits, and sales projections.

Estimate your streaming royalties across platforms like Spotify, Apple Music, and more. Calculate artist earnings after distributor and label splits.

Calculate the advertising value equivalency (AVE) and earned media value (EMV) of your press coverage. Quantify PR impact for stakeholders.

Plan your podcast launch and running costs. Calculate equipment, hosting, editing, and marketing expenses for your first year of podcasting.

Calculate the cost of press release distribution across wire services, targeted outreach, and multimedia.

Plan your product launch budget across PR, digital marketing, events, and influencer partnerships.

Measure the return on your social media investment across platforms, campaigns, and content types.

Plan speaker and thought leadership program budgets including fees, travel, and production costs.

Calculate the value of event sponsorships based on audience reach, impressions, and activation opportunities.

Calculate music streaming revenue across platforms with distributor fees and label splits.

Budget for talent bookings including performance fees, riders, travel, and production requirements.

Budget for executive thought leadership programs including content, speaking, and visibility initiatives.

Plan tour budgets including transportation, accommodations, crew, and per-show costs with P&L projections.

Calculate the ROI of your trade show investment including booth costs, travel, staff time, and leads generated.

Determine how many guests your venue can accommodate based on room dimensions and seating layout.

Estimate video production costs including crew, equipment, and post-production. Build accurate budgets for commercials, corporate videos, and content.

Measure webinar performance by tracking registrations, attendees, engagement, and conversion to sales opportunities.