Social Media Engagement Calculator

Calculate your social media engagement rate and compare it to industry benchmarks.

Calculator

Engagement Analysis

Total Engagements
850
Engagement Rate
8.50%
Weighted Score
1,525
Est. Reach
7,500
Performance Level:Excellent

Top-tier engagement rate

Engagement Breakdown

Likes (1x value):500
Comments (3x value):50
Shares (4x value):25
Saves (5x value):75
Clicks (2x value):200
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How to Use This Calculator

1

Enter your follower count and engagement metrics (likes, comments, shares, saves, clicks).

2

The calculator computes your engagement rate and weighted engagement score.

3

See how your performance compares to industry benchmarks (Below Average, Average, Above Average, Excellent).

Why Use This Calculator

  • Understand your engagement performance
  • Compare against industry benchmarks
  • Identify top-performing content types
  • Optimize your social media strategy

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"This calculator helped us justify our marketing budget to leadership with real data. Finally, a tool that speaks the CFO's language."

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