Social Media Engagement Calculator

Calculate your social media engagement rate and compare it to industry benchmarks.

How to Use This Calculator

1

Enter your follower count and engagement metrics (likes, comments, shares, saves, clicks).

2

The calculator computes your engagement rate and weighted engagement score.

3

See how your performance compares to industry benchmarks (Below Average, Average, Above Average, Excellent).

Why Use This Calculator

  • Understand your engagement performance
  • Compare against industry benchmarks
  • Identify top-performing content types
  • Optimize your social media strategy

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"This calculator helped us justify our marketing budget to leadership with real data. Finally, a tool that speaks the CFO's language."

VP of Marketing, SaaS Company

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