Influencer Campaign ROI Calculator

Calculate ROI and cost efficiency metrics for influencer marketing campaigns.

How to Use This Calculator

1

Enter campaign budget, influencer fees, and expected reach.

2

Adjust engagement rate and conversion rate sliders based on your expectations.

3

See ROI percentage, revenue projections, and cost efficiency metrics (CPM, cost per engagement, cost per conversion).

Why Use This Calculator

  • Measure campaign profitability
  • Calculate cost per engagement and conversion
  • Optimize influencer selection
  • Justify marketing spend with data

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"Simple, fast, and actually useful. I've bookmarked this for every campaign planning session."

Growth Lead, Fintech Startup

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