Technology & Startups Industry
Technology Marketing & PR
Strategic communications and marketing for tech companies. Launch products, build brands, and capture market share with industry-leading PR.
Technology & Startups Marketing Expertise
The technology sector moves fast. Your marketing and PR need to keep pace. AMW brings deep expertise in technology communications, helping companies from early-stage startups to established enterprises build visibility, generate leads, and establish thought leadership.
We understand the unique challenges tech companies face: complex products that need clear messaging, competitive markets where differentiation matters, and audiences that demand substance over hype. Our team includes former tech journalists, product marketers, and industry analysts who know how to position your story for maximum impact.
Whether you're launching a new product, announcing funding, entering new markets, or building your executive team's profile, we have the media relationships and strategic expertise to deliver results. Our technology clients consistently achieve top-tier coverage in outlets like TechCrunch, Wired, The Verge, and industry-specific publications.
Industry Challenges
- Cutting through noise in crowded markets
- Explaining complex products simply
- Building credibility with technical audiences
- Generating quality leads from PR
- Competing with well-funded competitors
- Establishing thought leadership
Why Choose AMW
- Deep technology sector expertise
- Established media relationships with tech journalists
- Strategic messaging and positioning
- Integrated PR, content, and digital campaigns
- Measurable results and ROI tracking
Technology & Startups Services
Specialized services tailored for the technology & startups industry
Digital PR
Build online authority and visibility through strategic digital PR campaigns that earn premium media coverage and high-value backlinks.
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Tech PR
Strategic PR for technology companies, startups, and SaaS brands. From product launches to thought leadership.
Learn MoreSuccess Stories in Technology & Startups
See how we've helped technology & startups brands achieve their goals
Cognida.AI
Revolutionizing Enterprise Operations Through Accessible Artificial Intelligence Solutions
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Lofi Girl
Setting New Benchmarks in Streaming: A Dive into Lofi Girl's Innovative Campaign and its Resounding Impact
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InFiction x KIA
Elevating InFiction's Presence and Securing a High-Profile Sync Opportunity with KIA
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Loudly App
Successful Launch Campaign for the Loudly App with AMW's Expertise
Read Case StudyFrequently Asked Questions
What types of technology companies do you work with?
We work with tech companies across all stages and verticals: SaaS, fintech, healthtech, cybersecurity, AI/ML, developer tools, consumer tech, and more. Our clients range from seed-stage startups to publicly traded enterprises.
How do you help tech startups compete with larger competitors?
We focus on differentiation and strategic positioning. By identifying your unique value proposition and targeting the right media outlets and audiences, we help startups punch above their weight. Many of our startup clients have achieved coverage alongside major players in their space.
What kind of results can technology companies expect?
Results vary by goals and stage, but typical outcomes include: top-tier media coverage in target publications, increased inbound leads, improved brand awareness metrics, and enhanced credibility with prospects and partners. We track and report on all metrics monthly.
Do you work with B2B and B2C tech companies?
Yes, we have experience with both B2B and B2C technology companies. The strategies differ significantly, and we tailor our approach based on your target audience, sales cycle, and business model.
How long does it typically take to see PR results?
PR is a long-term investment, but we typically see initial coverage within the first 30-60 days. Consistent, strategic effort over 6-12 months builds the kind of sustained visibility that drives business results.
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