SEO ROI Calculator
Project the return on investment from your SEO efforts based on traffic and conversion improvements.
1SEO Investment
2Current Performance
3Growth Assumptions
Time before SEO efforts show full impact
Growth Milestones
Revenue Trajectory
12-Month Summary
How to Use This Calculator
Enter your current organic traffic and conversion metrics
Input your monthly SEO investment (agency or in-house)
Set target keyword rankings and expected traffic growth
Review projected ROI over 12-24 months
Frequently Asked Questions
How long does it take to see SEO results?
Most SEO campaigns take 4-6 months to show significant results, with full impact realized at 12-18 months. The calculator models this gradual growth trajectory.
What traffic growth rate is realistic?
Well-executed SEO can grow organic traffic by 50-200% over 12 months for sites with room to improve. The calculator helps you model conservative and optimistic scenarios.
How does SEO ROI compare to paid ads?
SEO typically delivers 5-10x better long-term ROI than paid ads because traffic compounds over time. However, paid ads provide immediate results while SEO requires patience.
What factors affect SEO ROI the most?
Your starting point (domain authority, existing content), competition level, average order value, and conversion rate have the biggest impact on SEO ROI projections.
Should I factor in content creation costs?
Yes, include content creation, technical SEO work, link building, and tools in your investment. The calculator lets you input total monthly SEO spend from all sources.
Why Use This Calculator
- Estimate organic traffic growth from SEO investment
- Calculate revenue impact of improved rankings
- Compare SEO ROI against paid advertising
- Set realistic timelines for SEO results
- Justify SEO budget with projected returns
Embed This Calculator
Add this calculator to your website for free.
"The budget breakdown helped us identify where we were overspending. We reallocated 20% of our budget to higher-performing channels."
Marketing Manager, E-commerce Brand