About Serviceplan Group
Serviceplan Group is Europe's largest owner-operated advertising agency group, founded in 1970 in Munich by Dr. Peter Haller and Rolf O. Stempel. The group includes more than 60 specialized agencies and 6,500+ employees across 19 Houses of Communication worldwide. At the 2025 Cannes Lions it was named Independent Network of the Year and Independent Agency of the Year.
Best for
European and global brands wanting a fully integrated independent network under one roof.
Specialties
Integrated Communication
Media Planning
Digital Marketing
Creative Advertising
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