About Aspire (AspireIQ)
Community-driven influencer marketing platform helping ecommerce and DTC brands build creator communities. Powers programs for brands like M&Ms, HelloFresh, and Samsung Galaxy.
Best for
Fortune 500 companies and e-commerce brands scaling influencer marketing campaigns
Frequently Asked Questions
What does Aspire's influencer marketing platform do?
Aspire provides an all-in-one platform for word-of-mouth commerce that helps brands find influencers, create content, and measure campaign results. The platform offers both inbound and outbound discovery for creators, customers, ambassadors, and affiliates, along with flexible workflows to automate business processes from product seeding to sponsored posts and contracting. Users can also turn user-generated content into high-performing social media ads with 40% more efficient CPM and 4x lower CPC.
Who uses Aspire and what types of companies does it serve?
Aspire serves over 900 customers ranging from Fortune 500 companies like Mars (M&M'S) to fast-growing e-commerce brands like Ruggable, Coola, and Purple. The platform is designed for brands that want to scale influencer marketing campaigns, with clients managing anywhere from hundreds to 500+ influencers on a weekly or monthly basis. Companies use Aspire to drive everything from affiliate sales to brand awareness campaigns.
What makes Aspire different from other influencer marketing platforms?
Aspire positions itself as the only influencer marketing platform with both inbound and outbound discovery capabilities, allowing creators to find brands and vice versa. The platform emphasizes 'word-of-mouth commerce' and provides attributable ROI measurement, with clients reporting results like $500K+ sales through affiliates and 20% increases in brand lift. Aspire also offers integrated social analytics and direct creator stats through platform integrations.
Does Aspire offer managed services in addition to their platform?
Yes, Aspire offers Agency Services through their in-house team that has been operating since 2013. Their managed services team handles strategy and logistics for clients, providing custom packages from strategy to execution to paid ad campaigns across the entire influencer campaign lifecycle. This service is designed for brands that don't have the bandwidth to manage campaigns themselves but want professional influencer marketing support.
What kind of results do brands see with Aspire?
Brands using Aspire report significant performance improvements including 29% increases in engagement, 25 hours saved per month, CPMs under $5, and CPE rates as low as $0.17. The platform has facilitated over $150M paid to creators and helped generate 4.3M engagements for clients. Aspire cites industry statistics showing $5.78 earned for every $1 spent on influencer marketing.
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