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Athletics

A brand innovation studio shaping brands for what's next.

About Athletics

Athletics is an independent brand innovation studio founded in 2004 in Brooklyn, New York. The studio works across brand strategy, visual identity, digital product, and environmental design for clients including The New York Times, Etsy, Squarespace, Citrix, ECCO, NYU, and The Wing. Known for pragmatic, systems-driven identity work that bridges brand and product design teams.
Best for

Mid-market tech and B2B companies that need identity systems designed to work across marketing and product.

Specialties

Brand Identity Brand Strategy Digital Brand Systems B2B Branding Editorial Design Environmental Design Product Branding
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