Athletics
A brand innovation studio shaping brands for what's next.
About Athletics
Athletics is an independent brand innovation studio founded in 2004 in Brooklyn, New York. The studio works across brand strategy, visual identity, digital product, and environmental design for clients including The New York Times, Etsy, Squarespace, Citrix, ECCO, NYU, and The Wing. Known for pragmatic, systems-driven identity work that bridges brand and product design teams.
Best for
Mid-market tech and B2B companies that need identity systems designed to work across marketing and product.
Specialties
Brand Identity
Brand Strategy
Digital Brand Systems
B2B Branding
Editorial Design
Environmental Design
Product Branding
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