Superfly

Creator of Bonnaroo and Outside Lands, producing large-scale festival experiences

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About Superfly

Superfly is an experience creation company that produces large-scale music festivals including Bonnaroo and Outside Lands, serving major entertainment, media, and technology brands. The company designs immersive events, brand activations, and pop-up experiences for artists and global brands seeking to create memorable cultural moments. With a team of 51-200 employees, Superfly has established itself as a leading producer of iconic music festivals and branded experiences across the United States.

Best for

Entertainment brands and major companies seeking large-scale festival production and immersive experiential events

Frequently Asked Questions

What types of events does Superfly produce?

Superfly produces large-scale music festivals, immersive brand activations, pop-up experiences, album launch events, and cultural experiences for entertainment, media, and technology brands.

Which festivals did Superfly create?

Superfly is the creator of Bonnaroo Music and Arts Festival and Outside Lands Music Festival, two of the most well-known music festivals in the United States.

Does Superfly work with corporate brands?

Yes, Superfly partners with major brands across entertainment, media, and technology to conceptualize and produce large-scale experiential events and activations.