Lead Podcasting is a Toronto-based podcast production company founded by Amanda Cupido that focuses on shows helping thought leaders and organizations achieve measurable business objectives. Their four-step process covers brand and technical setup, season-level planning, recording and sound design, and distribution guidance with promo assets. Following acquisition by The Walrus, Lead Podcasting now operates within The Walrus Lab, adding a larger media backbone to its production capabilities.

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Thought leaders, executives, and organizations using podcasts to build authority and achieve specific business objectives.

Specialties

Thought leadership podcasts Branded podcasts Strategy and planning Sound design Distribution strategy

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