Location Guide

Best PR Agencies in Nashville (2026)

We evaluated Nashville's leading PR agencies to help you find the right partner for media relations, brand building, and strategic communications.

Agencies Reviewed

$4,000-$20,000

Monthly Range

Healthcare & Music

Top Specialties

2026

Updated

Nashville has evolved far beyond its Music City roots into a thriving hub for healthcare, tech, hospitality, and entertainment. The city's PR landscape reflects this diversity, with agencies serving everything from country music artists to healthcare startups.

We assessed Nashville's top PR firms across media relationships, industry expertise, campaign results, and client satisfaction to identify the agencies delivering the strongest outcomes in 2026.

Whether you're in music, healthcare, hospitality, or technology, Nashville offers a range of PR agencies from boutique specialists to full-service communications firms.

What to Look For

Media Relationships

Connections with Nashville, regional, and national media across relevant industries.

Weight: High

Industry Focus

Depth of expertise in Nashville's key sectors: healthcare, music, hospitality, and tech.

Weight: High

Track Record

Proven campaign results with measurable media placements and brand outcomes.

Weight: High

Strategic Approach

Creative and strategic PR planning aligned with client business objectives.

Weight: Medium

Team Quality

Experience and seniority of team members working on client accounts.

Weight: Medium

Top Providers Ranked

DVL Seigenthaler

Nashville's most established PR firm

$8,000 - $25,000/mo

typical range

DVL Seigenthaler is Nashville's largest and most established public relations firm, part of the Finn Partners network. They bring deep Tennessee media relationships and national reach across healthcare, public affairs, financial services, and tourism. Their senior team has decades of Nashville market experience.

Strengths

Largest PR firm in Nashville with national reach
Deep healthcare and public affairs expertise
Part of Finn Partners global network
Established Tennessee media relationships

Considerations

Larger agency structure
Premium pricing for senior involvement

Best for: Mid-size to large organizations needing Nashville PR with national reach

AMW

Strengths

Integrated PR, events, and entertainment capabilities
Senior team involvement on every account
Strong entertainment and lifestyle media relationships
Flexible engagement models

Considerations

Best fit for brands seeking integrated marketing
Entertainment and lifestyle focus is core strength

Best for: Consumer brands, entertainment companies, and lifestyle clients seeking an integrated agency partner

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McNeely Pigott & Fox

Full-service Nashville communications

$6,000 - $18,000/mo

typical range

McNeely Pigott & Fox (MP&F) is a veteran Nashville communications agency with expertise spanning healthcare, education, government, and nonprofit sectors. Known for their strategic counsel and strong community connections, they've been a staple of Nashville PR for decades.

Strengths

Healthcare and education PR expertise
Strong community and government relations
Strategic communications counsel
Long Nashville market presence

Considerations

Traditional approach may not suit all brands
Focused on institutional clients

Best for: Healthcare, education, and government organizations in Nashville

Parkes Lamb

Music and entertainment PR specialists

$4,000 - $15,000/mo

typical range

Parkes Lamb has built a strong reputation in Nashville's entertainment PR space, working with musicians, labels, and entertainment brands. They understand the unique dynamics of music industry PR and have relationships with entertainment media nationwide.

Strengths

Music and entertainment industry focus
Strong entertainment media relationships
Artist branding and launch expertise
Nashville music scene connections

Considerations

Entertainment focus limits B2B capabilities
Boutique team size

Best for: Musicians, labels, and entertainment brands in Nashville

Feintuch Communications

Tech and innovation PR in Nashville

$5,000 - $12,000/mo

typical range

Feintuch Communications serves Nashville's growing tech and innovation sector with strategic PR and communications services. They focus on startups, healthcare technology, and B2B companies looking to build visibility in trade and business press.

Strengths

Tech and healthcare IT PR focus
B2B media relationships
Startup communications experience
Trade press expertise

Considerations

Tech-focused may not suit consumer brands
Smaller Nashville team

Best for: Tech startups and healthcare IT companies in Nashville

Humanaut

Purpose-driven creative communications

$6,000 - $15,000/mo

typical range

Humanaut brings a creative and purpose-driven approach to Nashville PR, combining brand strategy with earned media campaigns. They work with brands committed to social impact and sustainability, delivering campaigns that earn attention through authentic storytelling.

Strengths

Purpose-driven brand expertise
Creative campaign development
Social impact communications
Authentic storytelling approach

Considerations

Selective about client alignment
Creative-first may not suit traditional PR

Best for: Purpose-driven brands seeking creative Nashville PR campaigns

GS&F

Integrated Nashville agency with PR strength

$7,000 - $20,000/mo

typical range

GS&F is a Nashville-based integrated agency offering PR alongside advertising, digital, and brand strategy. Their communications team handles media relations, crisis communications, and corporate reputation management for clients across multiple industries.

Strengths

Integrated marketing and PR capabilities
Strong creative and brand strategy
Corporate reputation management
Multi-industry experience

Considerations

PR is part of broader agency scope
May be more than pure PR clients need

Best for: Brands seeking integrated marketing with strong PR in Nashville

Crimson Leaf Creative

Boutique Nashville PR with hospitality focus

$4,000 - $10,000/mo

typical range

Crimson Leaf Creative is a boutique Nashville agency specializing in hospitality, food and beverage, and lifestyle PR. They leverage Nashville's vibrant food and hospitality scene to secure coverage in both local and national lifestyle outlets.

Strengths

Hospitality and F&B PR expertise
Nashville food scene connections
Lifestyle media relationships
Personalized boutique service

Considerations

Hospitality focus limits other sectors
Small team capacity

Best for: Restaurants, hotels, and hospitality brands in Nashville

How to Choose the Right Provider

Nashville's PR market is uniquely shaped by its dominant industries. Healthcare PR in Nashville requires agencies with deep regulatory knowledge and connections to medical trade publications. Music PR demands entertainment industry relationships. Understanding which agencies specialize in your sector is the most important first step.

Evaluate agencies based on media placements relevant to your goals. A Nashville PR firm that excels at securing country music press may not have the right connections for healthcare B2B coverage. Ask for placement examples specifically in your target outlets.

Consider whether you need local Nashville media focus or national reach. Some agencies excel at securing Tennessee media coverage while others have built national and international media networks. Your target audience geography should guide this decision.

Nashville agencies range from intimate boutiques to larger integrated firms. Boutique agencies typically offer more hands-on attention from senior leaders, while larger firms can handle multi-faceted campaigns across PR, advertising, and digital.

Pricing in Nashville is generally lower than coastal cities like New York or LA. Expect monthly retainers between $4,000 and $25,000 depending on agency size and scope. This represents strong value compared to similar-quality agencies in larger markets.

Red Flags to Avoid

No industry-specific experience in your sector
Unable to name specific Nashville or relevant media contacts
Promising guaranteed placements without understanding your story
All junior team with no senior strategic oversight
No measurement framework for tracking PR results

Questions to Ask

What experience do you have in our specific industry?
Which Nashville and national media outlets have you placed stories with recently?
Who will manage our account day-to-day?
How do you report on campaign progress and results?
Can you share case studies from Nashville-based clients?
What is your approach to integrating digital with traditional PR?

Frequently Asked Questions

How much do PR agencies in Nashville cost?

Nashville PR retainers range from $4,000 to $25,000 per month. Boutique agencies start around $4,000-$8,000, mid-range firms charge $8,000-$15,000, and large full-service agencies charge $15,000-$25,000. Nashville offers good value compared to New York or LA agencies.

What industries are Nashville PR agencies best at?

Nashville PR agencies commonly specialize in healthcare, music and entertainment, hospitality and food, technology, and faith-based organizations. Healthcare PR is particularly strong given Nashville's status as a major healthcare hub.

How long should I commit to a Nashville PR agency?

Most Nashville PR agencies request a minimum 3-6 month commitment. PR results typically build over time, with initial placements in months 1-2 and sustained momentum developing by months 3-6. Short-term engagements rarely deliver meaningful results.

Do Nashville PR agencies handle music industry PR?

Yes, several Nashville agencies specialize in music industry PR, leveraging the city's deep music industry connections. These agencies typically handle artist launches, album promotions, tour publicity, and brand partnerships for musicians and labels.

What makes Nashville a good market for PR?

Nashville's PR market benefits from the city's growth as a healthcare hub, tech startup ecosystem, vibrant hospitality scene, and entertainment industry. The city's strong media landscape includes outlets covering all these sectors plus a growing national presence.

Should I choose a Nashville agency or a national firm?

Choose a Nashville agency if you need local market expertise, Tennessee media relationships, or industry-specific knowledge in healthcare or entertainment. Choose a national firm if your PR needs span multiple markets or require extensive national media coverage.

Can Nashville PR agencies handle crisis communications?

Yes, several Nashville agencies have strong crisis communications practices, particularly those serving healthcare and corporate clients. Look for agencies with dedicated crisis protocols, media training capabilities, and experience managing high-profile situations.

How do I measure the success of PR in Nashville?

Key metrics include media placements in target outlets, share of voice compared to competitors, website traffic from earned media, social media engagement from PR activities, and lead generation attributed to media coverage. Good agencies provide monthly reports tracking these metrics.

Do Nashville PR agencies work with startups?

Yes, Nashville's growing startup ecosystem has produced several agencies that specialize in startup communications. Expect startup-friendly retainers starting at $4,000-$6,000 per month with focused scopes targeting investor relations and trade press.

What should I include in a PR agency RFP?

Include your business background, PR objectives, target audiences, key messages, budget range, timeline, and evaluation criteria. Nashville agencies appreciate clear RFPs that help them develop tailored proposals rather than generic pitches.

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Disclosure: This guide is published by AMW. Rankings are based on our editorial assessment. AMW is featured in this guide as we believe we offer competitive services. We encourage readers to research multiple providers before making decisions.