Real estate digital marketing with luxury property listing

Real Estate Digital Marketing

Real Estate Marketing That Generates Listings and Buyers

Hyperlocal digital marketing for real estate professionals that fills your pipeline with motivated buyers and seller leads in your target markets.

90+
Agents & Teams Served
$35
Avg Cost Per Lead
28%
Lead-to-Close Rate
500+
Markets Covered

Why Choose AMW for Real Estate Digital Marketing

AMW brings specialized expertise in real estate digital marketing, combining deep industry knowledge with proven digital marketing strategies to deliver exceptional results.

Challenges

  • Portal dominance from Zillow, Redfin, and Realtor.com making organic visibility difficult
  • Hyperlocal targeting requirements where a few zip codes can make or break ROI
  • Long nurture cycles with buyers and sellers researching months before committing
  • Seasonal market fluctuations requiring adaptive campaign strategies year-round
  • Differentiating individual agents in markets with thousands of licensed competitors
  • Generating seller leads which are significantly harder and more valuable than buyer leads

Our Solutions

  • IDX-integrated landing pages and market report funnels that capture buyer and seller leads outside of portals
  • Geo-fenced advertising campaigns targeting specific neighborhoods, school districts, and zip codes
  • Long-term email drip campaigns with market updates, home valuations, and listing alerts that nurture leads to conversion
  • Seasonal campaign frameworks with pre-built creative for spring rush, summer listings, and year-end buying
  • Personal brand development with video content, testimonial campaigns, and community authority positioning
  • Seller-targeted campaigns including home valuation tools, just-sold postcards, and neighborhood market report ads

Why Work With AMW

Consistent lead flow independent of portal advertising and referral networks
Stronger hyperlocal brand recognition in your target neighborhoods
Higher listing appointment conversion through nurture and market insights
Predictable marketing ROI tied to closed transactions, not just leads

Our Process

A proven approach to delivering exceptional real estate digital marketing results

1

Market Analysis

Analyze your target markets, competitive positioning, and current lead sources to build a data-driven marketing plan.

2

Funnel Architecture

Build buyer and seller funnels with home search tools, market reports, and valuation landing pages that capture leads.

3

Hyperlocal Campaigns

Launch geo-targeted ads across Google, Meta, and Instagram focused on your target neighborhoods and buyer demographics.

4

Nurture Automation

Deploy email and text drip campaigns with market updates, new listing alerts, and home valuation triggers.

5

Transaction Tracking

Track leads from first touch through closing to measure cost per transaction and optimize lead quality by source.

Who We Work With

Our real estate digital marketing expertise serves a wide range of clients

Individual real estate agents building personal brands and lead pipelines Real estate teams and brokerages scaling agent lead distribution Luxury real estate specialists targeting high-net-worth buyers New construction developers marketing upcoming communities Commercial real estate firms seeking tenant and investor leads Property management companies attracting landlords and tenants

Frequently Asked Questions

How much do real estate leads cost with digital marketing?
Buyer leads typically cost $15-$50 through Meta ads with proper targeting. Seller leads are more expensive at $50-$150+ due to higher value and competition. Cost varies by market competitiveness, but we optimize campaigns for lead quality, not just volume.
How do you generate seller leads online?
We use home valuation landing pages, targeted "thinking of selling?" ads, just-sold neighborhood campaigns, and market report funnels. These attract homeowners considering a sale and capture their information before they contact a portal-recommended agent.
Is social media effective for real estate marketing?
Instagram and Facebook are essential for real estate agents. Video content including walkthroughs, market updates, and just-sold celebrations builds community recognition. Paid social ads with neighborhood targeting generate consistent buyer and seller leads at scale.
How long until digital marketing generates real estate leads?
Paid advertising generates leads within the first week. However, converting real estate leads to closed transactions takes 3-12 months due to the buying cycle. We build nurture systems that work leads over time while continually generating fresh inquiries.
Can you help with luxury real estate marketing?
Yes. Luxury marketing requires a different approach: targeted reach to high-net-worth individuals, premium creative assets, virtual tour promotion, lifestyle-focused content, and advertising on platforms where affluent buyers spend time rather than mass-market channels.

Ready to Elevate Your Real Estate Digital Marketing?

Let's discuss how our specialized real estate digital marketing expertise can drive results for your brand. Tailored strategy for your goals.

Chat with AMW Online
Connecting...