Technology Public Relations
Tech PR That Drives Growth
Strategic communications for technology companies ready to scale. We help startups, SaaS brands, and tech innovators build credibility and capture market attention.
Why Choose AMW for Tech PR
In today's rapidly evolving technology landscape, effective public relations is essential for companies seeking to establish market leadership, attract investment, and build lasting customer relationships. AMW's Tech PR practice combines deep industry expertise with proven communications strategies to help technology companies at every stage of growth achieve their business objectives through strategic media relations and thought leadership.
Our team understands the unique challenges facing technology companies, from explaining complex innovations to general audiences to standing out in crowded market categories. We work with B2B SaaS companies, consumer technology brands, AI and machine learning startups, cybersecurity firms, and enterprise software providers to develop communications programs that build credibility, generate qualified leads, and support business growth.
Whether you're launching a new product, announcing a funding round, or building your executive team's thought leadership profile, AMW delivers the strategic guidance and hands-on execution needed to achieve meaningful results. Our data-driven approach ensures every campaign is measured against business outcomes, not just media impressions.
Challenges
- Explaining complex technology in accessible terms that resonate with non-technical audiences
- Standing out in a crowded, fast-moving market where new competitors emerge daily
- Building credibility and trust with enterprise buyers who face long sales cycles
- Generating meaningful buzz and coverage for product launches and company milestones
- Attracting top engineering and product talent through compelling employer branding
- Managing communications effectively during periods of rapid growth and change
Our Solutions
- Translating technical innovations into compelling narratives that drive business results
- Securing strategic media placements in top-tier technology publications and mainstream outlets
- Developing comprehensive thought leadership programs for founders and executive teams
- Creating product launch campaigns that generate sustained momentum and market awareness
- Building crisis preparedness plans for data breaches, outages, and security incidents
- Providing investor relations support for funding rounds, acquisitions, and IPO preparation
Tech PR Services
Specialized public relations solutions tailored for your industry
Product Launch PR
Generate buzz and comprehensive coverage for new product releases and major updates
Get a QuoteThought Leadership
Position founders and executives as industry experts through bylines, speaking, and media visibility
Get a QuoteFunding Announcements
Strategic communications for seed rounds, Series funding, and major investment milestones
Get a QuoteCrisis Communications
Rapid response and reputation management for security incidents, outages, and sensitive situations
Get a QuoteWhy Work With AMW
Our Process
A proven approach to delivering exceptional tech pr results
Discovery & Research
Comprehensive analysis of your technology, market position, competitive landscape, and target audiences
Strategy Development
Create messaging frameworks and media targeting aligned with business objectives and growth goals
Proactive Execution
Sustained outreach to journalists, analysts, and influencers with compelling story angles
Content Amplification
Maximize coverage impact through social media, content marketing, and owned channels
Measurement & Optimization
Track results against KPIs and continuously optimize based on performance data
Discovery & Research
Comprehensive analysis of your technology, market position, competitive landscape, and target audiences
Strategy Development
Create messaging frameworks and media targeting aligned with business objectives and growth goals
Proactive Execution
Sustained outreach to journalists, analysts, and influencers with compelling story angles
Content Amplification
Maximize coverage impact through social media, content marketing, and owned channels
Measurement & Optimization
Track results against KPIs and continuously optimize based on performance data
Who We Work With
Our tech pr expertise serves a wide range of clients
"AMW understood our complex technology and translated it into stories that resonated with both technical and business audiences. Their strategic approach helped us secure coverage that directly contributed to our Series B."
Ready to Elevate Your Tech PR?
Let's discuss how our specialized tech pr expertise can drive results for your brand. Free consultation, tailored strategy.