Landing Page ROI Calculator

Calculate the ROI of your landing pages by modeling traffic, conversion rates, and deal values to optimize marketing spend.

How to Use This Calculator

1

Enter your monthly page traffic and conversion rate.

2

Set your average deal value and sales close rate from landing page leads.

3

Add your landing page development and ongoing costs.

4

Review ROI percentage, net profit, and break-even analysis.

Frequently Asked Questions

What is a good landing page conversion rate?

Average landing page conversion rates are 2-5%. Top-performing pages convert at 10%+ by using strong CTAs, social proof, and targeted copy.

How do I calculate landing page ROI?

ROI = (Revenue from conversions - Total cost) / Total cost × 100. Include development, hosting, ad spend, and opportunity costs.

Why Use This Calculator

  • Quantify landing page revenue potential
  • Calculate break-even traffic thresholds
  • Compare conversion rate optimization scenarios
  • Justify landing page development budgets

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"The budget breakdown helped us identify where we were overspending. We reallocated 20% of our budget to higher-performing channels."

Marketing Manager, E-commerce Brand

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