Nokia

Enhancing Nokia Trends Lab's Impact with Unique Experiences and Top-Notch Performances

Nokia case study

Overview

Nokia Trends Lab is a cutting-edge multimedia platform that provides an immersive digital entertainment experience while showcasing Nokia's latest product releases and innovations. With a strong focus on creating memorable events in Europe, Nokia sought to collaborate with a partner that could deliver unique ideas and support to elevate their large-scale events.

The Challenge

To amplify the impact of Nokia Trends Lab events in Europe, Nokia needed to infuse their events with exceptional experiences that would captivate audiences and generate buzz around their brand, products, and technology.

Our Approach

  1. High-Caliber Talent: AMW secured headlining artists, such as Will.i.am and Raekwon, to deliver captivating live performances that would elevate the event experience and draw attention to Nokia Trends Lab.
  2. Unique Event Concepts: AMW collaborated with Nokia to develop innovative event ideas and concepts that would resonate with their tech-savvy target audience and showcase Nokia's groundbreaking technology.
  3. Comprehensive Promotional Campaigns: AMW designed and executed promotional campaigns to generate excitement and anticipation for Nokia Trends Lab events, ensuring maximum audience engagement and turnout.

AMW partnered with Nokia to enhance their European events in the following ways:

  1. Enhanced Event Impact: AMW's innovative ideas and stellar live performances contributed to a memorable event experience that left a lasting impression on attendees.
  2. Increased Media Coverage: Nokia Trends Lab events received significant media coverage, helping to raise awareness and interest in Nokia's latest products and technology.
  3. Expanded Customer Reach: The buzz generated by AMW's promotional campaigns and event experiences attracted a large segment of tech-savvy customers, broadening Nokia's target audience.

By leveraging unique event experiences and high-caliber talent, AMW successfully elevated Nokia Trends Lab events in Europe:

With a focus on delivering unique ideas and top-notch talent, AMW expertly enhanced Nokia Trends Lab events in Europe, generating significant media coverage and attracting new customers. AMW's commitment to client success and innovative solutions make them an ideal partner for businesses seeking to create memorable events that capture attention and drive growth.

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