Attendee Mobile App
Smartphone applications that provide event information, networking, and engagement features to attendees.
Definition
Attendee mobile apps provide event information, personal schedules, maps, speaker details, networking features, and engagement tools via smartphone. They replace printed materials while adding interactive capabilities like live polling, Q&A, contact exchange, and push notifications.
Most event management platforms offer white-labeled mobile apps, while some events build custom solutions.
Why It Matters
Mobile apps transform the attendee experience from passive to interactive. They provide on-demand information, facilitate networking, and generate engagement data impossible to capture otherwise.
Adoption rates and engagement metrics from apps provide valuable insights into attendee behavior and content preferences.
Examples in Practice
A tech conference app includes AI-powered networking suggestions based on attendee profiles and interests.
A medical conference uses the app for CME credit tracking, session surveys, and presentation downloads.
A corporate event implements gamification in the app, awarding points for session attendance and booth visits.