DSP
Digital Service Provider—streaming platforms and download stores that deliver music to consumers.
Definition
DSP stands for Digital Service Provider, referring to any platform that distributes music digitally to listeners. This includes streaming services like Spotify, Apple Music, and Tidal, as well as download stores and social media platforms with music features.
DSPs have become the primary way most listeners consume music, making them central to modern distribution strategy.
Why It Matters
DSP relationships determine how music reaches audiences. Understanding each platform's algorithms, playlist systems, and promotional tools is essential for effective releases.
Distribution deals and DSP prioritization can make or break a song's streaming success.
Examples in Practice
An artist's team pitches their single to Spotify editorial playlists three weeks before release through the DSP's artist portal.
A label negotiates enhanced placement on Apple Music's browse pages in exchange for exclusive early access.
An independent artist analyzes DSP-specific data to discover their music performs best on Amazon Music, focusing promotion there.