CMS (Content Management System)

Digital & Tech Web Development

Software that helps users create, manage, and modify digital content.

Definition

A Content Management System (CMS) is software that enables users to create, edit, and publish digital content without specialized technical knowledge. Popular CMS platforms include WordPress, Drupal, and headless CMS options like Sanity and Contentful. CMS selection impacts site performance, security, scalability, and content team workflows.

Why It Matters

A content management system enables non-technical teams to create and manage website content without developer involvement. The right CMS empowers marketing while maintaining site stability and security.

CMS choice impacts everything from daily workflow to long-term scalability. Understanding options—from WordPress to headless solutions—helps organizations select tools that match their needs and capabilities.

Examples in Practice

A marketing team's CMS independence allows rapid content iteration that would be impossible through developer queues.

A headless CMS enables content reuse across website, app, and digital signage from a single source.

A platform migration to a modern CMS reduces page load times by 60%, improving SEO and conversions.

Explore More Industry Terms

Browse our comprehensive glossary covering marketing, events, entertainment, and more.

Chat with AMW Online
Click to start talking