Web3 refers to a proposed evolution of the internet built on blockchain and decentralized technologies. It envisions user ownership of data and digital assets, token-based economies, and reduced reliance on centralized platforms. Applications include NFTs, DAOs, and decentralized finance.

Why It Matters

While still evolving, Web3 concepts are influencing digital strategy discussions. Understanding the space helps evaluate opportunities and distinguish genuine innovation from hype.

Examples in Practice

NFT collections providing holders with community access and benefits. DAOs (Decentralized Autonomous Organizations) governing protocols through token voting. Blockchain-based identity systems giving users control of their data.

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