MartechRecord MarTech Conference
The original MarTech conference founded by Scott Brinker. The marketing technology stack and marketing operations focus.
- Next edition
- TBA
- Location
- Virtual
- Attendees
- ~5,000
- Since
- 2014
About MartechRecord MarTech Conference
The MarTech Conference, founded by Scott Brinker (creator of the famous MarTech Landscape supergraphic), is the canonical event for marketing operations and marketing technology leaders. It runs as a free virtual event twice a year and covers the entire martech stack — CDPs, CRMs, marketing automation, attribution, AI agents — from a buyer's perspective.
Because it's vendor-neutral and free, it draws an unusually senior and engaged audience of MOPs leaders, CMOs, and martech architects. Brinker's State of MarTech keynotes set the annual narrative for the category.
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Past & upcoming editions
-
2026March 25 – March 26, 2026
-
2025March 25 – March 26, 2025
Frequently asked questions
- When is the MarTech Conference 2026?
- The next MarTech Conference runs March 25-26, 2026, online.
- How much does MarTech Conference cost?
- Free for the live virtual event. Recordings and premium content are available through Third Door Media subscriptions.
- MarTech Conference vs MarTech East — same event?
- No. MarTech Conference is the original (virtual, free, Scott Brinker). MarTech East is a separate in-person event by the same publisher.
- Who should attend MarTech Conference?
- Marketing operations leaders, martech architects, CMOs evaluating their stack, and RevOps practitioners. Audience is unusually senior for a free event.
- What is the State of MarTech keynote?
- Scott Brinker's annual address that updates the MarTech 5000+ landscape and frames the year's category trends. It's the canonical reference for the martech industry.
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